November 22, 2024 9am-3pm
in Dartmouth, NS
Explore Instagram With Us At Content Camp
Get the hands-on practical training you need to thrive on Instagram.
✓ Increase your followers
✓ Craft compelling content
✓ Create a cohesive feed
Meet your camp counsellors:
Alix Robinson
With nearly 20 years’ experience in marketing, spanning traditional models to cutting-edge digital strategies, she is often commended for her ability to create impactful and action-provoking campaigns by getting into the mind-set of the target audience. Throughout her career, Alix has led several multi-brand marketing departments, leading strategies and campaigns with concentrations in service, retail and media marketing.
As owner of Every day I’m Branding Inc., Alix uses her problem-solving aptitude and creative flair to build customized branding packages and competitive, conversion-driven digital strategies & content campaigns for small to medium sized businesses.
Colleen O'Dea
Colleen took the scenic route on her journey towards Social Media Marketing! With a degree in Information Technology and a diploma in Graphic Design, Colleen began her second career with her business, Drawbridge Creative, in 2010, focusing on website design and branding, with social media naturally being in the mix.
Simultaneously, Colleen began sharing her personal experiences as a single mom through her blog, aptly named "Curtains are Open." As her blog gained traction and a dedicated following, she decided to explore the realm of Influencer Marketing. Online, Colleen became known as @QueenofCurtains, collaborating with a multitude of brands to promote their products and services through her blog and social media platforms. Additionally, she actively participates in local Content Creator (Influencer) Events, where she both attends and hosts such gatherings.
With her extensive knowledge of technology, writing, design, social media, content management, and business, it was only natural for Colleen to take the next step in her career by specializing in Social Media Marketing. She has beautifully woven together her diverse experience and expertise, tying it all with a giant sparkly bow.
Krista Smith
Krista Smith is a StoryBrand Certified Marketing Guide, brand strategist and Instagram teacher who’s passionate about empowering women with the tools they need to grow on the platform. She's the CEO and founder of Activate Her Awesome, a boutique marketing agency serving women over 40. With her, you’ll learn how to use your smartphone camera to improve your presentation skills.
Krista will guide you through the process of crafting authentic and relatable stories that resonate with your audience, helping you strengthen your personal brand. Her techniques will not only cue up your confidence in front of the camera but also teach you how to create a consistent aesthetic for your feed that captures the essence of who you are and what your business stands for. With Krista’s expertise, you’ll become adept at turning your everyday moments into compelling content that drives engagement and grows your following.
Come to Content Camp Halifax and gain the skills to:
✓ Increase your productivity on Instagram, allowing you to focus on what truly matters for your business.
✓ Grow your confidence on camera, unlocking the secrets and mindset you need to face your biggest fears.
✓ Leverage your brand to create cohesion in your digital feed, building a unified and compelling online presence.
✓ Generate up to 10 ready-to-publish reels, enhancing your engagement and reach on the platform.
✓ Repurpose content effectively, ensuring sustained growth and impact on Instagram.
Register for Content Camp Halifax and take a leap towards Instagram success.
You can expect to walk away from Content Camp Halifax with:
All for only $250!
- A bank of b-roll and the knowledge of how to re-purpose them in engaging reels.
- A new strategy to make Instagram feel simpler with a clear plan to grow your revenue.
- Essential Canva templates to help you take back your time.
- 10 Instagram Reels COMPLETELY done, ready to light up your feed.
- The know-how to leverage your brand to create cohesion in your digital footprint.
- The ultimate list of 25 niche specific hooks, customized for your audience.
- An increase in your productivity, allowing you to focus on what truly matters most.
- A growing confidence using your camera, unlocking the secrets and mindset you need to face your biggest fears.
AND, unlock these bonuses:
Your own personal Instagram audit pre-workshop. Alix, Colleen, and Krista will review your IG profile and offer up suggestions for improving things before you even come to the workshop! We’ll look at your bio, your strategy, and your branding giving you specific and simple suggestions to improve your account. This goes away at midnight ADT on March 28.
A digital copy of The Launch Codes E-Book by Krista Smith - Do you struggle with the right words? If you’re a small business owner wondering the BEST way to word your captions, The Launch Codes is your secret weapon. This framework is specifically designed to help you confidently write captions that get conversions on the ’Gram, mad-libs style. (value: $368) This goes away at midnight ADT on April 3.
Are you looking to create gorgeous Instagram grids that capture attention and steal hearts? With the right combination of colors and formats, you can not only keep your Instagram grid in order, but also plan the perfect layout for a lasting impression on first-time visitors. You'll unlock Canva templates with Puzzle Grids with your registration.
Your registration includes:
✓ Facilitated workshops where you’ll gain new insights, workflows, and tools you can implement right away.
✓ 1:1 coaching opportunities during the workshop.
✓ Small group breakouts to ensure all your questions are answered.
✓ Nutritious and healthy snacks as well as coffee + tea for break time. (Lunch will be on your own, locally!)
✓ Dedicated sessions designed to engage your creative brain, too!
✓ Specific support for your self sabotaging expertise - know how to kick imposter syndrome in the a$$.
✓ New professional connections, collaborations, and business besties created through fun-filled camp activities.
✓ Your fees for a full day of creative play-shopping and soul led community building.
✓ Plenty of Q+A time with Alix, Colleen, and Krista to get personalized feedback on your plans + projects.
FAQs
May 4, 2024 from 9am-3pm at The Co Space, 36 Marketplace Drive, Dartmouth, NS, B3B 0K1
Yes - we will be limited registration to ensure that each participant has an amazing experience and you have the ability to get all your questions answered by Alix, Colleen, and Krista.
If you are purchasing a spot at the workshop, please know that your investment is “non-refundable and transferable.”
Registration is non-refundable. However, if life decides to throw you an unexpected curve ball, you can transfer or sell your spot to another woman entrepreneur who would be a great fit for this workshop–just let us know if you do this because we are customizing the retreat to meet the needs of the participants.
This is firm. We invest in you — just like you invest in yourself, by investing in this workshop. We begin planning with you in mind as soon as we see your registration. And that’s why, with exception of hurricanes, avalanches and unforeseeable grief-stricken situations, we do not offer refunds for cancellations —which, to our delight, are fairly infrequent.
Covid policy: If you test positive before the workshop and are too unwell to attend, just send us a picture of your PCR test and we'll be in touch about a refund.
Your transportation to and from our workshop location and your lunch. You'll need your own smartphone (which MAY be obvious, but you never know!)
- Facilitated workshops where you’ll gain new insights, workflows, and tools you can implement right away.
- 1:1 coaching opportunities during the workshop.
- Small group breakouts to ensure all your questions are answered.
- Nutritious and healthy snacks as well as coffee + tea for break time. (Lunch will be on your own, locally!)
- Dedicated sessions designed to engage your creative brain, too!
- Specific support for your self sabotaging expertise - know how to kick imposter syndrome in the a$$.
- New professional connections, collaborations, and business besties created through fun-filled camp activities.
- Your fees for a full day of creative play-shopping and soul led community building.
Plenty of Q+A time with Alix, Colleen, and Krista to get personalized feedback on your plans + projects
- Understand Your Audience. Clarify who you are trying to reach with your Instagram account.
- Consider what you want to achieve with Instagram. Is it to increase brand awareness, drive sales, or build a community? Having clear goals will help focus your learning during the workshop.
- Familiarize yourself with instagram basics. We’d love to invite you to get comfortable with the basic functions of Instagram, like posting photos, stories, and using hashtags.
- Bring your questions. Think about specific questions or challenges you have faced with Instagram. You’ll get the most relevant and personalized advice during the workshop if you know what’s already holding you back.
- Bring a learner’s mindset. Everyone will come with different levels of experience. Be open to learning and growing, no matter where you see yourself on the continuum! This means getting a good night’s sleep and come hydrated with a positive attitude!
- Do what YOU need to do to feel confident on camera. For some of us, that means taking a few extra minutes with your appearance - making sure you like your hair, make up etc. We’ll encourage you to bring a couple of tops in case you decide to jump in and record a bunch of footage - you’ll want to change it up with different tops so it doesn’t look all the same.